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Teen Trailblazers is a Spinneys initiative, in partnership with Trusity, designed to discover and support the next generation of entrepreneurs in the food and beverage industry.

Aimed at age 13–18-year-olds, it encourages young minds across the UAE to submit their most creative and sustainable food and beverage business ideas in return for the opportunity to receive scholarships with Trusity on the ‘Trupreneur‘ entrepreneurship programme.

The initiative builds upon the values of Spinneys to support education and entrepreneurship in the UAE community.

By submitting an idea to Teen Trailblazers, students will compete for five coveted spots in the Trusity ‘Trupreneur’ Programme. These finalists will undergo rigorous training and mentorship, culminating in a chance to pitch their business ideas for the grand prize of 10,000 AED in seed money and the further opportunity to launch their product in Spinneys stores.


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The Application & Selection Process

  • All applicants must submit 1. a presentation in a digital format and 2. an introduction video.
    • The presentation should be in Powerpoint/PDF, should be maximum 4 slides, and should include (but not limited to) – product or concept idea, suggested brand name (does not need to be final), the USPs/customer need, marketing ideas, and any further information you wish to be considered.
    • The introduction video should be a short introduction to the applicant, their idea and why they want to be a part of Teen Trailblazers. This should be no more than 60 seconds.
  • The panel will review and shortlist potential candidates.
  • 15 shortlisted candidates will be invited for an Elevator Pitch face-to-face session at Spinneys HQ to present their concept and answer questions posed by panel members. This will be held in the last week of October, you must be available to attend this in order to be eligible for shortlist.
  • 5 candidates from the Elevator Pitch face-to-face session will be selected as recipients of the scholarship to join the ‘Trupreneur’ 12 week young entrepreneur programme by Trusity.
  • After successful completion of the scholarship, the candidates/students will be invited for a final Investor Pitch presentation (location TBC) in February. A dedicated panel of judges from Spinneys, Trusity and others, will decide under pre-determined criteria who is the overall winner of a 10,000AED
  • Upon completing the scholarship programme, the top five students will pitch their business plans to a Spinneys & Trusity judging panel, with the grand prize winner receiving 10,000 AED to kickstart their business and the chance to launch their product at Spinneys.

Programme Timeline

  • Submissions Open: September 9th, 2024
  • Submissions Close: October 11th, 2024
  • Elevator Pitch Event: October 2024
  • Trupreneur Programme: November 2024 to February 2025
  • Investor Pitch & Grand Prize Announcement: Mid-February 2025

Eligibility Criteria

  • Applicants must be between the ages of 13-18 years old up until 30th March 2025.
  • Applicants should not be directly related to any Spinneys/Fine Fare Food staff.
  • Applicants should agree to participate in all marketing and social media content deemed necessary by Spinneys.
  • The product needs to be suitable for supermarket retail and aligned somehow with Spinneys’ brand guidelines and values.
  • Applicants should be in full-time education in an educational institute in the UAE and currently residing as residents or UAE citizens.
  • Applicants should have full permission of parent/guardian before applying and will require parental signatures to move forward if shortlisted.
  • The application should consist of a new concept, that is not already an official company or legitimately trading with a retail supermarket in the UAE.
  • The product concept need not already be in production.

Spinneys Commitments

  • Spinneys commits to providing additional mentorship and guidance to participants throughout the Teen Trailblazer process.
  • All ideas submitted are owned and remain owned by the applicants and Spinneys acknowledges no rights over these idea submissions.
  • Spinneys commercial team will decide after completion of the programme, if they wish to work with any participant further to invite them to join the Spinneys Incubator 2025 programme and support bringing the business idea from concept to shelf.